Laboratorios SESDERMA launches its new hub in Panama and will open another hub in Dubai in May to improve the distribution of its products throughout the Americas, the Middle East, Asia and Africa.
The Spanish company Laboratorios SESDERMA has just officially launched its new Panama Hub. This strategic logistics center will improve the distribution of products that the company manufactures at its headquarters in Puçol (Valencia) in all markets where it is present, at the other side of the Atlantic, between Canada and Argentina.
The Hub’s warehouse has on hold approximately 300 pallet locations. All picking and packing operations, as well as cross docking operations for the 12 operational destinations in the Americas, will be carried out from these locations. The aim is to cut procurement times for subsidiaries and distributors. Until now, pallets shipped from the port of Valencia took 60 days to reach the furthest point of the distribution network in the Americas, located in La Paz, Bolivia. With the start-up of the Panama hub, shipping time will be reduced by two thirds and take only 20 days to reach their destination in the Andean highlands.
The first re-export operation began this week. Guatemala was the first country to receive products from the Panama Hub, which were needed by the country’s distributors. Peru, the USA and the Dominican Republic will benefit immediately from this new logistics infrastructure which, employing multimodal transport for re-export, will significantly reduce logistics costs.
And in May, a new hub in Dubai
Almost 14,000 km away from Panama, Dubai is a strategic location chosen by high-growth, value-added companies for their regional operations. This is also the case of SESDERMA, for whom the United Arab Emirates has become one of the fundamental cornerstones for its growth and positioning plan in strategically significant areas like the Middle East, Asia and Africa.
SESDERMA has been working on the implementation of supply chain strategies with the creation of distribution centers around the world. The objective is to optimize efforts and reduce delivery times and logistics costs. The capital of the United Arab Emirates is, in Sesderma’s strategic map, a key point in the distribution process of its products to the markets where it is present. At the moment, the opening project of the Dubai Hub is at 85% completion, so the official launch will probably come in May. This logistics center will have at least 300 locations available in Jebel Ali Free Zone with which SESDERMA intends to optimize shipment times to the Arab Emirates, India, Kuwait and Qatar, among others.
