WITH INTERNATIONAL EXPANSION AS A GOAL
Laboratorios SESDERMA has just incorporated Javier Jiménez Marco as the company’s new Corporate General Director. Dr. Gabriel Serrano places his trust in the director who has led Lanzadera for the last few years to accompany him in the ambitious process of international expansion of the company, which has just opened a new SESDERMA SKIN CENTER in Dubai Mall.
A proof of this international commitment is that just a few days after his arrival he has already crossed the Atlantic to visit one of the company’s subsidiaries, the Dominican Republic, to survey on the spot future business projects throughout Latin America. In this sense, the project announced by Dr. Gabriel Serrano a few months ago during a visit to Central America, the Panama hub, is now a reality. This logistics center—strategic for the Spanish company—is already operational, as the first containers with products manufactured at the Puçol plant, in Valencia, have already left for its logistics center located next to the Panama Canal. From this storage space they will be distributed to the different American countries in which the company is present, either through its own subsidiaries or distributors, in the USA. Colombia, Peru, Brazil, etc.
Coinciding with the opening of the new SESDERMA SKIN CENTER in the Dubai Mall, another company hub has been launched in Dubai. This is another logistics center from which the products of the laboratory will be distributed both in the Middle East and in Africa.
“I am facing this new professional challenge with all my enthusiasm. I am grateful for the trust that Dr. Gabriel Serrano places in me to work with him on this wonderful project of growth and international expansion of this great company and I am sure that with the help of the whole SESDERMA family at large we will achieve the ambitious goals that we have set ourselves,” said the new top manager of the Valencian laboratories.
Javier Jiménez was until just a few days ago General Director of Lanzadera, the business accelerator promoted by the owner of Mercadona, Juan Roig, where he was responsible for the coordination of project managers/teams, which have resulted in more than 1,100 startups. He also took care of investment management, business strategy and management, business model, financial control, development of open innovation programs, etc. of this successful entrepreneurship center with international visibility. He has a long and solid professional career full of business successes linked for almost twenty years to Mercadona, undisputed leader in the distribution sector in Spain. Javier worked for more than 15 years in the Perfumery Purchasing Department of the company chaired by Juan Roig, so for him this new role at Sesderma is a return to his origins where he will be able to contribute all his experience in the cosmetics market. During his last stage at Mercadona, he held the management of the Financial Division and the Accounting Division.
Javier Jiménez has participated as a speaker at international events such as 4YFN, South Summit or Salon MiEmpresa. This background has also allowed him to develop his facet as a columnist and blogger, advising startups and future entrepreneurs on the in and outs of the entrepreneurial adventure, creating sustainable companies based on productive work, effort and leadership. The central axis of his philosophy and his way of facing challenges is the idea that “what really matters is people”.